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Franchising Opportunities

Snowys is a long-established and successful camping and outdoors retailer based in Adelaide South Australia.

We have a unique and much-loved retail business, with a strong brand name and a replicable business model and now feel it’s time to spread ourselves around more of Australia.

So, we’re sending a call-out for potential franchise owners who are passionate and driven to succeed to join us and enjoy the benefits of a fun and interesting business, while helping Snowys be more accessible to more camping and outdoors lovers.

Enquire now

Why Snowys?

Our range of gear
Access to an extensive catalogue of high quality & exclusive outdoor brands.
Our brands
Our values
To be Australia's most loved & trusted camping retailer, run by resourceful & positive people.
Read more
Our training & support
We are your coach, mentor and partner. Franchise owners complete our comprehensive training program with continual support and partnering from the Snowys team.
Our marketing support
The brand is supported by national campaigns with the ability to leverage to connect with the local community.
Family owned and operated
We work as a close-knit team, committed to success, helping one another be great.
Our history
Our scale
With a high-performing website and two superstores, you’ll gain access to our negotiated terms.
Our locations

About You

Firstly, it helps enormously if you have knowledge and experience with camping, 4WDing, hiking, caravanning and other outdoor pursuits. If not, be prepared to immerse yourself in learning as quickly as possible because these activities are what our customers are into.

Further, you will need:

Where we're looking for a store

Melbourne, VIC
A highly populated city for our online business, with customers regularly requesting a Snowys store be setup.
Sydney, NSW
A local Snowys store in Sydney would be well received by a large number of our loyal customers.
Perth, WA
An ever-growing customer base, a Snowys store in Perth would hit the ground running.

How to get on board

It’s often said, but we as a franchise group succeeds only if our franchise owners succeed.

Therefore, all of our energy and expertise will be directed at ensuring your success and a return on your investment as soon as possible.

1
2
3
Enquire
Fill out the enquiry form below.
Interview
Our team will contact you by phone for an initial interview.
Application
Complete our Application Form and Non-Disclosure Agreement.
4
5
6
Introduction
Meet our Franchise and Operations Team for an introduction meeting and store tour.
Site selection
We work together to find and secure the best site for your Snowys store.
Legal
We will send you the relevant legal documentation for your review.
7
8
9
Approval
You will be issued with all approved and completed paperwork to become a Snowys Franchise Owner.
Store pre-opening
Together we design, plan and fit-out your store as you complete your training and onboarding.
Store opening
Your store is fitted out, stocked and ready to open.
1
Enquire
Fill out the enquiry form below.
2
Interview
Our team will contact you by phone for an initial interview.
3
Application
Complete our Application Form and Non-Disclosure Agreement.
4
Introduction
Meet our Franchise and Operations Team for an introduction meeting and store tour.
5
Site selection
We work together to find and secure the best site for your Snowys store.
6
Legal
We will send you the relevant legal documentation for your review.
7
Approval
You will be issued with all approved and completed paperwork to become a Snowys Franchise Owner.
8
Store pre-opening
Together we design, plan and fit-out your store as you complete your training and onboarding.
9
Store opening
You store is fitted out, stocked and ready to open.

FAQ's

In order to be successful as a franchise owner, we look for the following traits:
  • Passion and knowledge of camping and outdoors products.
  • Commitment and ambition to be successful.
  • Willingness to be part of a hard-working and dedicated team.
  • Strong leadership skills with the ability to build a collaborative and supportive team.
  • Passion for delivering the best customer experience to every customer.
You don’t need previous experience to own and operate a Snowys camping and outdoors business. You will receive all the training and ongoing support that you’ll need. Most important to the success of a Snowys store is the passion, effort and drive of the person running the business.
The investment required varies and depends on several factors including location, size, and function. However, the investment is in the range of $900,000 to $1.4M. This includes stock of between $750,000 and $1.2m, initial franchise fee, training, store fit-out, etc. to ensure you are set up to succeed. Ongoing service fees start at 4.5% of monthly sales increasing to 7.0% over three years.
We require franchise owners to work in their stores so as to be fully involved in the day-to-day operation of the business. A Snowys franchise is best suited to those who want to be actively involved in managing their store and we do not see it as a passive investment opportunity.
You will work closely with our team to ensure that you are fully set up for success before your store opens.

As part of this you will undertake a comprehensive training and induction program at our Keswick store & offices in Adelaide, where you’ll spend time with experienced members of our team as they take you through all aspects of running a Snowys store. You will receive a hard and soft copy of the Snowys Operations Manual which will form the structure of your classroom sessions.

You will also complete in-store training at Keswick ensuring you are knowledgeable and familiar with all aspects of day-to-day store activities.

Once your store is open, we will be there right alongside you to give you the best chance of success from the start. In the early stages when you’re more likely to need them, you will have our team at beck and call who will frequently visit you and/or contact you for ongoing training and operational support as needed. In addition, our Head Office team is always available to assist you with anything you need.

Ready for the next step?

Fill out the Franchise Enquiry form below and we'll be in touch.
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ABN: 91 079 380 180
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